16 MarELAA CEO Update 16 March 2021

Posted on 16 Mar 2021

Dear members,

I hope you are all happy and healthy and the week ahead looks great. ELAA’s Board of Management recently endorsed our new long term strategy called “ELAA 2025”.  Over the coming editions of e-news, I will be sharing key elements of the strategy with members.  The strategy development process revealed a rapidly changing sector with increasingly privatised delivery models and a sustained shift in parent demand over time to long day care service provision. Our scanning also revealed a congested advocacy space, making it difficult for Government to get clear, consistent messaging from the sector on best practice policy, regulatory and funding models.

In response to the above trends, ELAA has initiated collaborative advocacy work with Community Child Care (CCC) and Community Early Learning Australia (CELA) to strengthen the voice of community and not-for-profit early childhood education and care providers.  This work has already seen us jointly meet with the new Federal Minister For Education, the Hon. Alan Tudge, to welcome him to his new portfolio and also commence advocacy around areas including affordability, equitable access and participation.  To supplement this meeting, a joint paper outlining the features and strengths of the community and not-for-profit early childhood education and care sector was developed.  This paper can be accessed by CLICKING HERE .

In the coming months, ELAA will continue to drive strengthened advocacy outcomes of the community and not-for-profit sector with CCC and CELA by responding with one voice to the review of the National Quality Framework and the development of a National Work Force Strategy by ACECQA.  Looking ahead further into 2021 or 2022, our three organisations will also work collaboratively on a joint Federal election campaign.

Like our members, we want to ensure excellence and equity in early childhood education and care, enabled by a thriving community and not-for-profit early childhood education and care sector.  Stay tuned in the coming additions for more insights into the ELAA 2025 strategy.


David Worland

Chief Executive Officer

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